Your Shop Floor Runs on SAP. Your Sales Floor Should Too.
Material availability, pricing conditions and order history pulled from S/4HANA into every deal, so reps quote with the same numbers ops will ship on.
Your CRM and ERP are disconnected
Factory Labs bridges them with native SAP S/4HANA integration via OData V4, so every sales and service touchpoint runs on live ERP data.
From spreadsheet quotes to SAP-connected deals
Today your team chases RFQs across email, SAP, and spreadsheets. Factory Labs automates the SAP lookups so reps only step in where judgment matters.
Today: Manual, Multi-System
With Factory Labs
Email, form, or chat
Customer, products, pricing
Built for how manufacturers actually work
Not a generic CRM with bolt-on integrations. Every feature is designed around SAP-connected sales and service.
SAP S/4HANA Integration
OData V4 connectivity for business partners, sales orders, products, materials, and billing documents
AI Sales Assistant
Customer insights enriched with SAP order history, invoice data, and credit status
Visual Workflow Builder
Automations with ERP-aware steps: validate customer, check inventory, trigger SAP actions
Pipeline Management
Opportunities enriched with real SAP data: order history, open invoices, credit limits
Case Management + SLA
Service cases with full visibility into what the customer ordered and when it shipped
Browser Softphone
Click-to-dial, call recording, AI transcription, post-call analysis with SAP context
WhatsApp/SMS
Omnichannel conversations with AI that can look up SAP data on behalf of customers
Salesforce Migration
Connect your SF org, analyze and migrate in days, not months
The real cost of generic CRM
Generic CRMs charge per seat and still can't talk to S/4HANA. Middleware projects and SAP CX rollouts can cost more than years of Factory Labs.
| Option | Cost | ERP Integration |
|---|---|---|
| Salesforce Enterprise (per user/mo) | $165-330 | None. Requires middleware (MuleSoft, Dell Boomi) |
| HubSpot Professional (per user/mo) | $90-150 | None. Requires custom integration |
| SAP CX (Sales Cloud) (per user/mo) | $200+ | Native but separate product, complex licensing |
| Factory Labs CRM Professional (per user/mo) | $149 | Native S/4HANA OData V4 included |
Purpose-built for manufacturers on SAP S/4HANA
Your ERP is the source of truth for customers, orders and inventory. Factory Labs brings that data into every CRM workflow with native OData V4 connectivity.
Tab switches needed. SAP data lives inside the CRM
Real-time OData queries to S/4HANA
Salesforce migration timeline. Guided wizard included
Stop running your sales team on a CRM that's blind to SAP
Run the free Salesforce Migration Analyzer to see exactly what a switch looks like, or book a live demo of the S/4HANA integration.